Leverage Your Technology Investment Through Ongoing Training

Posted On May 9, 2012 By Scott Guercio

There are many reasons to partner with Advance for your document output needs. One key differentiator of Advance is the fact that we provide our clients with no cost, ongoing hardware training for the life of their equipment. This is just one example of how working with Advance is an unmatched experience, compared to getting what could be the exact same product from another vendor. Because the machines we sell are not unique to us, we are committed to making sure our clients get the highest level of value, including the best service in the industry.

You might have a product right now where you could say “I know there is a lot more that this machine can do, we just don’t know how to do it.” With a team of dedicated, full time trainers, Advance wants to make sure that our customers never feel that way. We believe that a product supported by outstanding service will perform in an outstanding manner. Conversely, that same product backed by a fair service organization would leave that product to perform in an average manner, at best.

At Advance, we understand that knowing a particular machine’s capabilities can dramatically improve the productivity and efficiency of our client’s critical business processes. Therefore, our hardware training team continues to develop their expertise on the machines that we sell through our ongoing hands-on classes at Advance. Our trainers also attend sessions provided by the manufacturers we represent, and they have access to exclusive dealer support websites for further reference. They can even recreate our customer’s operating environments in our showrooms, to help them develop any needed solutions. This allows them to share information with the rest of our Advance team, as well as, with any clients who might benefit from their improved workflow ideas. Through years of experience, our trainers have documented much of their research in an internal knowledge base on our Intranet.

At Advance, we believe that in order to get the most out of technology, you must have ongoing training. We want our clients to have great affection for our output solutions. Yes, it’s true. We’ve even had customers name our machines like pets, because they were so important to the workflow in their office.

While other companies may provide some basic form of initial training when a new machine is delivered, what happens when the people who were trained are no longer with that company? Even if they are still there, did they learn everything they needed during that first overview? Or, what happens three years after installation when the business has a completely different way of doing things?

Here at Advance, we understand that over time, there can be some knowledge lost. It could be from a change in users, or even from selective listening during the initial training. That is why we not only offer training as part of our installation process, but we also provide follow up, onsite training for our clients, whenever they need us. In fact, our training team now proactively reaches out to our customer base every 18 months to see if our services could benefit them. With technology changing every day, you can rest assured that with Advance, you will always have the support you need to keep your office running smoothly.

If you would like to learn more about Advance, the latest in document output technology, or to meet with a member of our training team, give us a call or stop by one of our showrooms. It will be easy to see what sets us apart. “We Live and Breathe This Stuff.”